Build Lasting Loyalty
with bLoyal + Korona POS

Transform tasting room visits into enduring relationships with seamless CRM, club management, and loyalty tools, built specifically for wineries and supported locally by a veteran-owned partner.

Why Loyalty Matters for Wineries

Loyalty isn’t just a nice-to-have; it’s essential for growing your wine club, increasing DTC (direct-to-consumer) sales, and building long-term relationships with your guests. With bLoyal and Korona POS, your winery can drive repeat visits, reduce marketing costs, and turn one-time visitors into lifelong members.

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Real-Time Inventory

Loyalty programs drive higher average spend and repeat purchases, giving you consistent, scalable revenue.

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Strengthen Guest Connections

Recognize returning guests, track preferences, and personalize every interaction. No more anonymous customers!

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Lower Marketing Costs

Targeted, automated campaigns deliver higher ROI and help you reach the right audience at the right time.

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Extend Brand Advocacy

Empower members to refer friends, share offers, and spread the word, growing your club organically.

From first pour to follow-up, bLoyal is packed with tools designed to help wineries grow wine clubs, increase return visits, and deliver a world-class guest experience. Seamlessly integrated with Korona POS, every feature works together, on-site and online.

Tailored Features That Keep Guests Coming Back

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Club Memberships & Loyalty Programs

Offer flexible membership tiers, exclusive perks, and loyalty rewards tailored to your tasting room and club model.

Shipping & Compliance Tools

DTC shipping, multi-package handling, and regulatory compliance are built in so you can focus on pouring, not paperwork.

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eCommerce & POS Integration

Sell in-person or online with a unified view of inventory, orders, and customer history. No more disconnected systems.

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Automated Customer Journeys

Welcome new guests, re-engage lapsed members, and boost average spend with lifecycle-based automation and upsell triggers.

Email & SMS Marketing

Send targeted messages based on customer behavior, preferences, and club status—keeping your winery top of mind year-round.

Unite POS & CRM for a Seamless Winery Experience

Your guests expect more than great wine—they expect a modern, frictionless experience. That’s why bLoyal is fully integrated with Korona POS, embedding loyalty, wine club tools, and customer engagement directly into your point-of-sale system.

With no need for third-party tools or messy integrations, you get one powerful solution to manage:

  • Sales & inventory

  • Customer profiles

  • Club memberships

  • Compliance & shipping

  • Marketing campaigns

All in real-time. All in one system.

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Loyalty Built for Wineries. Support Built for You.

We'll help you design a loyalty program that fits your winery, your brand, and your guests, with hands-on local support every step of the way.